Necessary Tales From The EV Transition (Video)

Join every day information updates from CleanTechnica on e mail. Or comply with us on Google Information!

A current video from CNBC’s YouTube channel might be value your time. As an alternative of going for or in opposition to EVs, they present a number of totally different sides of how the EV transition impacts totally different individuals. From diehard gasoline lovers to automakers to autoworkers, to the U.S. financial system at massive, they gave us a cross part of real-world tales that give some extra depth to the EV transition.

Dodge Tries Laborious To Maintain Its Core Fanbase

I discovered it attention-grabbing how they began out interviewing a skeptic of EVs. The Mopar fanatic they began with doesn’t hate them and suppose others shouldn’t drive one, however he’d quite die than drive one himself. By beginning with this gentle excessive, they offer most individuals, who’re within the center, a perspective they will perceive. In spite of everything, making an attempt new issues will be tense for many individuals, and altering one’s routine as much as get an electrical automotive can look intimidating.

This is a crucial perspective, as a result of Dodge and Stellantis (the producer behind Mopar automobiles) can’t maintain making gas-powered muscle automobiles. Tightening emissions rules simply don’t go away room to take advantage of gas-guzzling automobiles. Even daily-driven transportation home equipment are struggling to nonetheless come from the manufacturing unit powered by dino juice, and producers are making slower, much less highly effective automobiles to satisfy necessities.

The large query is whether or not these model ambassadors and lovers are going to comply with Dodge into the electrical future. Certain, most individuals don’t purchase 700+ horsepower muscle automobiles just like the Dodge Demon, however these automobiles will be very worthwhile and assist construct enthusiasm for an organization’s extra gentle automobiles. So, failing to deliver the fanbase alongside might make it troublesome to maintain being a profitable firm.

Dodge is working to maintain its connection to the muscle automotive devoted by making its first EV a muscle automotive. As an alternative of providing a quiet, simplified, appliance-like EV, Dodge is making it appear to be a conventional muscle automotive (aero be damned), giving it a multi-speed transmission you may truly shift (one other Stellantis model, Jeep, can be doing this), and is making it sound like a muscle automotive. In different phrases, Dodge is NOT constructing a Tesla clone.

Dodge did get a whole lot of hate mail, however the firm’s management thinks that they’ll be capable of get individuals to return alongside as they be taught extra. Research of social media reactions appear to point that individuals cheered up as soon as they realized extra about Dodge’s extra enthusiast-friendly method to EVs.

However, there are bean-counting analysts who suppose it is a mistake. They’d quite ditch the core Dodge fanatics and attempt to discover new patrons. However, as common, bean counters are short-sighted and don’t perceive the automotive trade’s long-term performs in addition to they suppose. If we adopted the bean counters, there’d be no enjoyable wherever within the trade. So, they will F off, and I personally suppose Dodge’s executives are sensible to disregard these boring and stifling voices of “purpose.”

How’s The Tesla Semi Going?

One other cool factor they did was examine in with Frito-Lay and Pepsi to see how issues had been going with their Tesla Semis. They at the moment have 15 in Modesto, 21 in Sacramento, and so they’re planning for the remainder of the 100 vehicles they ordered.

Like muscle automobiles, stricter emissions controls are making issues troublesome for the diesel Class 8 truck trade. So, not solely Tesla, however everybody else is having to work on electrical trucking. Fortuitously, most of that is short-haul work, however they’re going to wish to determine how one can make long-haul trucking work on electrical energy.

After some lengthy delays, the Semi has lastly been delivered, however particulars have nonetheless been fairly sparse from precise customers of the primary take a look at fleets, and particulars are popping out.

Among the options aren’t as introduced, however for good causes. There are not any autonomous Semis, however that’s as a result of the software program simply isn’t prepared but. Vary can be not as the unique 2017 announcement indicated, however Frito-Lay solely must run 425 miles, whereas Pepsi runs solely 100-400 miles. So, the 500-mile vary isn’t important for these early customers. Weight can be a problem, however just for Pepsi, as a truck carrying chips goes to fill the trailer up lengthy earlier than the burden turns into a problem.

Pepsi and Frito-Lay aren’t simply utilizing Tesla Semis. They’ve partnered with the State of California to purchase different electrical vehicles and present everybody that electrical trucking can work. BYD and Peterbilt have offered a number of hundred electrical automobiles. The corporate can be utilizing CNG and different cleaner vehicles on their routes.

The video then goes on to element the opposite class 6, 7, and eight electrical vehicles rising onto the market, some by producers who’re extra skilled within the truck market than Tesla.

Rivian & Amazon

One other factor they cowl is Rivian’s effort. Whereas the pickup vehicles and SUVs are well-known, a lot of the enterprise depends on massive offers Rivian has with firms like Amazon for supply vans. That is what has enabled it to achieve success up to now, regardless of the large price of beginning an automotive producer.

The longer term isn’t set for certain, as the corporate nonetheless has many challenges. Inventory costs, financial headwinds, and common unfamiliarity with EVs available on the market go away necessary questions for buyers and patrons alike.

The Midwestern Economic system (Particularly Automakers & Staff)

The manufacturing trade has been a troublesome place to be in current a long time. Producers used to wish much more individuals than they do right now, and that is going to worsen as EVs won’t want the advanced components ICE automobiles did.

The video explains how a lot less complicated the automobiles are, which is one thing readers listed below are most likely conversant in. However, it’s an necessary level for individuals to grasp.

The important thing subject right here just isn’t solely that the roles are going to be fewer and much between, however would require totally different skillsets than most individuals in auto factories have proper now. That is going to be necessary for components suppliers, too, as a result of lots of the specialised EV elements come from them. These suppliers are having to roll with the punches, diversify, and get away from counting on ICE components like spark plugs.

Unions are struggling to assist employees cope with all of those challenges, nevertheless it gained’t be simple. The roles that went into Mexico and abroad in current a long time simply aren’t coming again, regardless of efforts to deliver them again. However, a few of these jobs didn’t go elsewhere, as an alternative simply going away as automation and different elevated productiveness.

Featured picture by Jennifer Sensiba.


Have a tip for CleanTechnica? Need to promote? Need to counsel a visitor for our CleanTech Discuss podcast? Contact us right here.

EV Obsession Every day!

I do not like paywalls. You do not like paywalls. Who likes paywalls? Right here at CleanTechnica, we carried out a restricted paywall for some time, nevertheless it at all times felt fallacious — and it was at all times robust to resolve what we must always put behind there. In concept, your most unique and finest content material goes behind a paywall. However then fewer individuals learn it!! So, we have determined to utterly nix paywalls right here at CleanTechnica. However…


Like different media firms, we’d like reader help! In case you help us, please chip in a bit month-to-month to assist our crew write, edit, and publish 15 cleantech tales a day!



Tesla Gross sales in 2023, 2024, and 2030



CleanTechnica makes use of affiliate hyperlinks. See our coverage right here.